CHEF – Social Media and Business

The movie CHEF cooks up a storm on Twitter. It features @ChefCarlCasper who losses his job because of a tweet sent to a food critic followed by a temper tantrum caught on video and posted on YouTube. He decides to launch his own business selling Cuban sandwiches in a food truck. With the help of his son, he learns how to promote his business on twitter and bring out the crowds to line up in front of his truck.

Continue Reading CHEF – Social Media and Business

Latino Businesses gone Mobile

Since technology is our business, we loved the idea of participating in this study. The results don't surprise us, in fact, they confirmed what we've witnessed in the field. The Latino business owner is eager to learn, early to adapt, and up to speed with the use of technology.

Continue Reading Latino Businesses gone Mobile