International Trade Seminar

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The Small Business Development Center at WPU kicked off 2014 by delivering a seminar series “Exploring International Trade” at the Paterson Museum. In spite of weather challenges the community came out and participated in the three sessions held on January 25th, February 1st, and February 8th.

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According to the latest stats, investing a little bit of time creating content to build brand awareness and to develop a community of loyal customers, will payoff in the long run. For start up companies facing a wide range of marketing options on a limited budget, Social Media is a must. Entrepreneur beware! Don't expect immediate results... consistency, frequency, and engaging content are the keys to success!

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Spam Attack

At the start of the new year, a client noticed a deluge of comments posted on his Wordpress website. Close to 20,000 comments in Russian, Japanese, Chinese and English had…

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